PrestaShop Labels and Product Stickers Module

PrestaShop Labels and Product Stickers Module - Overview 

Your e-store products could easily go unnoticed due to the crowded e-commerce marketplace. Potential customers might miss out on special promotions or discounts that you are offering. Without highlighting the offers or promotions, you could easily risk potential sales to competitors, which you don’t want as a business owner, don’t you?

Worry not, as the Prestashop Product Labels & Stickers Module by FME lets you add attention-grabbing labels, stickers, and badges to any product listed. Plus, you can also customize your labels with text, colors, and images to make them more fascinating for your store visitors. 

Install the FME Product Label and Stickers Module Today and stop more potential customers from exiting your store without making purchases.

Admin can upload catchy PrestaShop labels like ‘New’, ‘Hot’, ‘Will be Back in 2 Days’, etc. do not only market your products impressively but they also help keep your customers coming back to your site. or ‘Limited Stock’ from the back office and attach them to individual products or assign them across multiple categories. With the latest update in the sticker PrestaShop module, the admin can add banners using various rules, ensuring shining promotions.

Case Study: How Mr. A Boosted Conversions Using the PrestaShop Product Labels & Stickers Module

Mr A, who owns a medium-sized PrestaShop fashion & accessory store, was finding it difficult to promote his ongoing promotions, new arrivals and limited-time deals with efficacy. Unfortunately, his store got plenty of traffic, but sales conversions were low. 

To solve this issue, Mr A used the PrestaShop Product Labels & Stickers Module by FME. This innovative module allows him to put catchy labels like “New,” “Best Seller,” “Limited Stock,” and also attractive deals such as BOGO, as well as “On Sale” on product images. The result? A radical shift in customer behaviour and blistering sales. 

Let’s get to understand what really worked for Mr A here:

The Challenges of Mr.A

Despite frequent promotions and attractive product packs, Mr A confronted several problems, including:

Low Visibility of Promotions 

Several customers ignored discounted or new products because they weren’t flagged visually.

Some of the most important deals were effectively “invisible” because they were tucked inside:

• Product descriptions
• Offer pages
• Website banners

Category Page Bounce Rates were too High 

Visitors were coming in on category pages but leaving rapidly.

Nothing visually guided them toward:

• New launches
• Best deals
• Trending items

The store didn’t have the “visual magnet” required to draw in window shoppers and turn them into purchasers.

Labour For Promotions

A was setting up a new campaign (say for example new season sales or clearance), he had to update manually:

• Images
• Banners
• Promotional tags

This was time-consuming and delayed marketing implementation.

No Cued Highlighting

He was unable to promote products through:

• Tags
• Categories
• Prices
• Stock levels

Everything needed to be manually updated, and promotions felt scattered.

The Solution: PrestaShop Product Labels & Stickers Module by FME

Mr. A used the Product Labels & Stickers Module and found an easy way to decorate product listing pages with labels that you can set manually or get automatically based on your conditions. The module allowed for reactionary and tactical spotlighting of promotions with no reliance on a designer or cropping product images

Implementation & Key Features Used

Dramatic, High Impact Labels and Stickers

Mr. A made up some of his own trenditing stickers too, such as:

• New Arrival
• 40% Off For A Limited Time
• Buy 1 Get 1 Free
• Limited Stock
• Hot Seller

These labels were applied directly to product images, which is the first place customers look.

The result? His promotions stood out instantly.

To complement the look of his store, Mr. A designed a label that featured:

• Custom colors
• Brand-font styling
• Logo placement
• Personalized text

This provided a professional and well-designed feel in our shop rather than red, green and blue bags.

Rule-Based Decision Making for Multiple Product Labelling

For Mr. A, one of the great benefits was automation.

He created rules such as:

• Apply “New Arrival” to new items added in the past 30 days
• Leaving the word “Sale” when modifying products exceeding 20% discount
• Add “Limited Stock” for low-stock items
• Add the “BOGO” tag to the selected products with a price.

The module did it all automatically, which saved Mr. A an untold hour.

Product Filtering by Category, Price and Tags

Mr. A was able to target labels precisely:

• Category-based Men's Fashion Labels
• Price filtered labels in luxury collections
• ags for “eco-friendly” products
• This was an effective way to send the right message to the right audience.
• The sticker will be positioned over the product anywhere

Rather than treating the layout as one-size-fits-all, Mr A strategically placed labels:

• Top-left for “Sale”
• Bottom-right for the “Limited Stock”
• Flash Deal centered tags And Optional to enable or not.
• This improved visibility but still offered a nice, sleek product layout.

Preview Sticker Option

Before any storewide label application, Mr. A marked with the preview option:

• Check alignment
• Validate design
• Ensure text clarity

That eliminated design mistakes and kept his store looking polished.

Event- Specific Promotions

This was great during:

• Black Friday
• Holiday seasons
• Clearance sales
• Launch weeks

Mr. A also scheduled labels in advance such that promotions would be turned on when appropriate, without human intervention.

Clickable Labels

Some labels redirected customers to:

• Category pages
• Sales pages
• Special event pages

This boosted internal traffic and guided customers to related deals more quickly.

Value-added Information Display Popups

Mr. A enhanced hint popups for complex ones and added his personal code:

• Materials
• Guarantees
• Special features
• Limited-time offers

These little improvements helped establish confidence and advised people on their purchasing decision.

Results & Business Impact

• 26% Higher Conversion Rates. This is in comparison to the lead form extension.
• Reduction in Bounce Rates by 40% at Category Pages
• Category pages got more compelling and made conversion.
• Faster time-to-market for new marketing initiatives
• More Clickable Labels Engagement with clickable labels is greater.
• Better Communication with Customers
• Everything customers, but especially their need for speed in making buying decisions.

Features of Prestashop Labels & Stickers Module

• Upload and Attach Labels to Any Product: Easily upload and attach product labels to any item, enhancing your revenue and user experience.
• Add Labels to Specific Products: Target specific products with PrestaShop sticker labels to highlight promotions and features effectively.
• Customizable Text & Image Labels: Add both text and image labels, configuring alignment settings to suit your design preferences.
• Centralized Label Management: Manage all your labels from one grid, with a dedicated tab for PrestaShop product stickers that simplifies navigation.
• Unlimited Labeling Options: No restrictions on the number of labels for products; display multiple labels simultaneously to attract customer attention.
• Sticker Preview Option: Users can now preview stickers before applying them, ensuring accurate placement and appearance.
• Premade Sticker Templates: A set of ready-made templates has been added, allowing for quick and easy sticker application without manual design.
• Additional Font Options: New fonts have been introduced for text stickers, providing more customization options to match store branding.
• Unit of Measure Selection: Users can choose between pixels or percentage when setting sticker sizes, offering better control over how stickers appear on different screens.
• Engaging Text Banners: Incorporate text banners to further enhance product visibility and promotions.

Simplify Shipping with Print Labels

• Flexible Rule Application: Apply rules to specific shops and choose which PrestaShop product tags should trigger label visibility.
• Manufacturer and Supplier Rules: Create rules for manufacturers (brands) and suppliers, expanding your promotional capabilities.
• Schedule Your Promotions: Set start and expiration dates for banners and rules, including start dates for stickers; previously limited to expiration dates.
• Multiple Text Stickers on Same Position: Show multiple text stickers on same position. Our module will auto adjust them.