Private Sales is an amazing strategy to offer subsidized pricing to your loyal customers or other classified user groups. There are businesses that are facing hurdles in discounting products to a selected number of users but afraid of the deals being exposed to other visitors who may also demand lower prices. For such an issue, a merchant can secure him and the end consumer by concealing the offers from general visitors.

You can allow customers with a private shopping experience with the help of an additional plugin. PrestaShop private sales Module helps to create confidential deals for a specific user group and let them avail the benefits. If you are searching ways how to set up a private shop, you need to follow the tutorial below.

Step 1: Install the plugin and you will see an additional tab named Private sales in the left column of your admin panel. Click the tab to proceed with the sales listings. You  can view, edit or delete any entry from the list. Use the quick enable/disable option.

Step 2: Click the plus (+) sign to add a new sales listing. It requires you to enter a name, description, upload image, add the category and a user group as well. You can schedule the sales by selecting a start and end date.

Step 3: Click Save to let the changes take effect.  Now, move to the configuration settings. Navigate to the modules sections and click configure.

Step 4: In the configuration settings, you add a custom block heading, select a maximum number of active and upcoming offers to be displayed in the block. Display upcoming sale offers. You can decide either to show or hide sales from non-logged in users. Display a subscribe button for new users to get notifications about sales.

Step 5: After saving the basic settings, the sales block will appear on the front-end of your website. Displaying deals in the sidebar is very effective in catching customer’s attention.

Step 6: Your customers can find the sales listings on the home page as well. The home page is the face of your online presence, so showcasing some of the exciting deals will surely boost leads and conversion.

The Private Sales gives you the opportunity to sell products and services of all kind. Most of the stores showcase branded products which are easily sold out, whereas your small business can benefit by selling high-quality products under the banner of private sales.

Furthermore, the customers are overwhelmed with a confidential shopping environment that’s why they never share the deal price, which favors you in charging varying prices to different customer groups whether they are wholesalers, retailers or regular customers. The private sales PrestaShop module aims to ensure that the eager customers get themselves registered to get access to the private sales.

With private sales, you can also use Product Labels and Sticker Module to show your private customers about special sales on private products. You can boost customer leads with the installation of the plugin and create sales by following the above tutorial. We hope it will assist you in tailoring a marketing strategy that brings in the best for you.