The Psychology Behind Free Shipping: Why It Drives More Conversions
This article explains the psychology behind free shipping, showing how perception, trust, and behavioral economics increase conversions and how PrestaShop merchants can use free s…
Marketing
Stay informed with the latest trends, features, and updates shaping the eCommerce world.
How to Display Free Shipping Progress Bars in PrestaShop
This guide explains how a free shipping progress bar in PrestaShop boosts conversions by visually motivating shoppers to reach shipping thresholds, increase average order value, a…
The Ultimate Guide to PrestaShop Request A Quote Module: Features, Benefits, Setup & Optimization
This guide explains how the PrestaShop Quote Module enables flexible pricing through request-for-quote workflows, helping B2B and service-based stores handle bulk orders, custom p…
How B2B Buyers Shop Online: Why Your Store Needs a Quote-Based Checkout
This article explains why quote-based checkout is essential for PrestaShop B2B stores, helping merchants offer flexible pricing, negotiation workflows, and personalized buying exp…
The Psychology Behind “Request a Quote” & Why It Boosts Conversions
This article explains the psychology behind “Request a Quote” pricing, showing how negotiation, flexibility, and customer control reduce hesitation, build confidence, and increase…
Best Practices to Increase “Request a Quote” Conversions in PrestaShop
This guide shares proven UX and conversion best practices to increase “Request a Quote” submissions in PrestaShop, helping merchants generate higher-quality leads and convert more…
Custom Pricing in PrestaShop: Modules, Options & Best Uses
This guide explains custom pricing in PrestaShop, covering available modules, flexible pricing options, and real-world use cases for B2B, wholesale, and custom-product businesses …
PrestaShop Cart-to-Quote: How It Works & Why Stores Need It
This guide explains the PrestaShop Cart-to-Quote module, helping B2B stores let buyers request quotes from their cart, negotiate pricing, and complete orders with flexible, real-l…
PrestaShop Affiliate & Referral Module: A Complete Guide to Setup, Tracking & Growth
This interesting yet informative blog post focuses on what affiliate marketing in Prestashop is all about and how merchants can make use of the Prestashop Affiliate & Referral Mod…
How To Set Up an Affiliate Program In PrestaShop
This guide explains how to set up an affiliate program in PrestaShop, helping merchants leverage creators and partners to drive performance-based sales with predictable ROI and lo…