Marketing

This guide explains how optimizing shipping cost strategies in PrestaShop improves transparency, reduces cart abandonment, and increases conversion rates by aligning delivery rules with customer expectations and business goals.

This article explains the psychology behind free shipping, showing how perception, trust, and behavioral economics increase conversions and how PrestaShop merchants can use free shipping as a powerful growth strategy.

This guide explains how the PrestaShop Quote Module enables flexible pricing through request-for-quote workflows, helping B2B and service-based stores handle bulk orders, custom pricing, and negotiated deals efficiently.

This article explains why quote-based checkout is essential for PrestaShop B2B stores, helping merchants offer flexible pricing, negotiation workflows, and personalized buying experiences that increase sales and strengthen customer relationships.

This guide shares proven UX and conversion best practices to increase “Request a Quote” submissions in PrestaShop, helping merchants generate higher-quality leads and convert more B2B inquiries into sales.

This guide explains custom pricing in PrestaShop, covering available modules, flexible pricing options, and real-world use cases for B2B, wholesale, and custom-product businesses seeking pricing control and growth.

This interesting blog post guides PrestaShop store owners about preventing affiliate fraud in PrestaShop stores through quality control and modules.